Augmento at Worlds Away Festival: Where Digital Art Meets Musical Innovation
The first Worlds Away Festival at the historic Monterey County Fairgrounds marked a defining moment in the evolution of music festivals, with Augmento's AR technology playing a pivotal role in creating an unprecedented immersive experience. As the Title Tech Sponsor, we're proud to have helped transform the traditional festival landscape into an interactive digital playground that captivated thousands of attendees.
Digital Art Meets Augmented Reality
Our vision of creating a seamless blend between physical and digital realms came to life through the incredible work of nine exceptional digital artists. Selected from a competitive international open call, these visionary creators helped us push the boundaries of what's possible when art meets virtual reality
- Angelika Amiangelika
- Mariah Harada
- Zhiyan Cai
- Luana Doeur
- Jason Scuderi
- Stefan Mathez
- Aleksei Sebiakin
- Carmela Pereira
- Bruno Cassa
- Efren Mur
Their innovative digital artworks created magical moments throughout the festival grounds, complementing performances by world-class musicians including The Chainsmokers, Tiësto, and Lauv.
Technology That Transformed the Festival Experience
The success of Worlds Away demonstrated the immense potential of our AR technology in large-scale events. Festival 'TRAVELERS' experienced:
- Seamless integration of digital art with live performances
- Interactive installations that responded to crowd movement and energy
- Real-time AR experiences that enhanced the festival environment
- Digital collectibles that extended the experience beyond the physical event
A New Standard in Festival Technology
Working alongside industry leaders like Normal Studio and Vita Motus, our technology helped create an otherworldly atmosphere that transported attendees into the realm of Nexus. The seamless integration of our AR platform with the festival infrastructure showcased how technology can enhance rather than distract from live music experiences.
Words from Our CEO
"Worlds Away represents everything we believe in at Augmento," says our CEO Wes Pabis. "We demonstrated that AR technology can create meaningful connections between art, music, and audience. The success of this festival validates our vision for the future of live events, where technology doesn't just support the experience – it fundamentally transforms it."
Looking Forward
The overwhelming success of Worlds Away has set a new benchmark for technology integration at music festivals. As we continue to push the boundaries of what's possible with AR, we're excited about the future possibilities this opens up for artists, performers, and audiences alike.
Special Thanks
We extend our heartfelt gratitude to:
- The nine talented artists who brought their unique visions to life through our platform
- The Worlds Away team, particularly founder Ro Sahebi, for their trust and collaboration
- Our technical team who ensured flawless integration of AR experiences
- Every 'TRAVELER' who embraced this new form of festival experience
The success of Worlds Away Festival demonstrates that the future of live events is here, and Augmento is proud to be at the forefront of this revolution.
Stay tuned for more groundbreaking implementations of our AR technology at future events. Follow us on social media for behind-the-scenes content and exclusive insights into how we're shaping the future of interactive experiences.