Matterport scans what already exists. Augmento puts your off-plan tower in a buyer's hand — in AR, on any phone, before ground breaks.
In off-plan and branded residences, buyers commit millions to a unit that won't exist for months. A 3D scan can't help — there's nothing to scan. That's the gap Augmento was built for.
Both put properties online. Only one was built for how real estate actually sells — including the units that don't exist yet.
| Capability | Augmento | Matterport |
|---|---|---|
| Visualize off-plan / pre-construction units | ||
| No camera or site visit required | ||
| WebAR — place the building in the real world | ||
| Interactive unit & finish configurator | ||
| Accurate sun & daylight by floor and season | ||
| Per-buyer behavioral analytics & lead scoring | ||
| CRM-ready lead export (HubSpot, Salesforce) | ||
| Embeds in any website or landing page | ||
| Runs in any browser, no app to install | ||
| 3D scan of an existing, built space | ||
| Tape-measure tools inside the tour |
How the two actually differ in practice.
Augmento | Matterport | |
|---|---|---|
| Best for | Off-plan launches & branded residences | Finished, existing properties |
| What it captures | Buyer intent + behavioral data | A static scan of the space |
| Hardware needed | None — built from your plans & models | Pro3 camera (~$5,995) or paid scan |
| Ready to sell | Before ground breaks | After the unit is built |
| Pricing model | Project-based | $12–$309+/mo per active space + capture |
| Lead capture | Built-in, gated, CRM-synced | Add-on / none |
Three things that need a model, not a camera.
A full walkthrough of a unit that doesn't physically exist yet — generated from your architectural plans. Buyers pick a unit, fly through it, and see the view from the 47th floor, months before ground breaks.
Matterport counts views. Augmento captures intent.
Track which units a buyer lingered on, which views they revisited, which finishes they swapped — then score and sync them straight to your CRM. Sales calls start with a head start, not a cold lead.

From branded residences to off-plan towers.

Branded residence maquette in hand

Interactive 3D showroom

Beyond static renders

Explore any unit in AR
What real estate teams ask when they compare.
30-minute strategy call. We'll scope your launch, show comps from comparable off-plan projects, and give you a fixed-price quote.