What are the exact limitations of the free version of Kuula for 360 real estate tours?
Kuula's free plan limits you to: 100 tour views per month, Kuula branding/watermark on all tours, no analytics or viewer tracking, basic hotspot types only, and no custom domain hosting. For a single agent testing the platform it's workable, but any serious real estate usage quickly necessitates upgrading to remove the view cap and branding restrictions. The paid Pro plan (starting at roughly $12/month) removes the branding, adds analytics, and increases hosting limits, which still keeps Kuula significantly cheaper than Matterport's plans running $14 to $69 per month.
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