Consent is the asset
Every profile Augmento builds is opted-in, tied to a real moment, and owned by you. Here is what we collect, when we ask for it, and what we never touch.
Four layers of a profile
Each layer is configured per program. Nothing is asked for before it is earned.
Identity
Verified email, name, date of birth, country and city, with marketing consent recorded per channel. The consent record is worth more than the address.
Behavior
Location at the moment of engagement, session length, repeat visits and where people came from.
Affinity
The team, artist or brand people care about, their quiz answers and what they collected.
Social
Who invited whom, who played together and what they shared.
Nobody fills in a form to start
Progressive profiling: every question is earned by something the player wants.
First scan
Location and device only. No form, no sign-up.
First reward
An email address and marketing consent, to claim it.
Second visit
Date of birth and country.
A short quiz
What people like, in their own answers.
Redemption
Name and phone number, only when a prize needs them.
Consent you can prove
Explicit and opt-in
Nobody is opted in by default. Marketing consent is a choice the person makes, channel by channel.
Recorded with the profile
Each yes is stored per channel, so every message you send traces back to a choice the person made.
Easy to withdraw
Every marketing message carries a way out, and anyone can ask to see or delete their data.
Yours to keep
You own it
The profiles your program collects belong to you. Not to a platform, and not to us.
Export on request
We export your data for you on request, in a format your CRM or email tool can import.
Deleted when it should be
Retention is agreed with you per program, and anyone can ask for their own data to be deleted.
What we never collect
Not on request, not for a fee, not for any client.
Biometrics
No face data, fingerprints or voice prints.
Sensitive categories
No health, religion, political views, sexual orientation, ethnicity or union membership.
Contacts and photos
No access to address books or photo libraries.
Card details
Payments run through a certified processor. Card numbers never touch our systems.
Built for the strictest rules we work under
GDPR and the UAE's PDPL
Both require explicit consent. That is the standard our consent flow is built to.
Brazil's LGPD and California's CCPA
Programs in Brazil and California follow their rules on consent, access and deletion.
In-region hosting
Where a program needs its data kept in a specific region, we host it there.
Questions buyers ask
Walk through the data model with us
See exactly what a program collects, how consent is stored and what you get back.