Services

What services does Augmento offer beyond AR experiences?

services, pitch-decks, consulting, white-label, api

Beyond AR, Augmento offers: Interactive pitch decks and microsites for brands and investors, Custom landing pages with immersive storytelling, Fan engagement strategy consulting, Data analytics and audience insight reports, White-label AR solutions for agencies, and API access for developers to build on our platform. We're a full-service immersive technology partner, not just an AR tool.

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Augmented Reality

What types of AR experiences can Augmento create?

Augmento supports a wide range of AR formats: marker-based AR (triggered by images, logos, or products), location-based AR (geo-fenced to specific venues or areas), surface-tracking AR (placing 3D objects on real-world surfaces), face filters and effects, immersive 360° AR environments, and interactive AR games and scavenger hunts. Each format can be combined and customized for your specific use case.

General

Do these immersive experiences support multiple languages?

Yes. To accommodate international audiences at global events like the World Economic Forum, the dedicated user interface features a prominent bilingual toggle. This allows users to seamlessly switch the interface text, educational narrative, and historical breakdown modules between English (EN) and Chinese (中文).

AR Campaigns

What is the MOMENTUM AR experience by Victoria Fard and Augmento?

MOMENTUM is an immersive, interactive augmented reality (AR) world created by multidisciplinary artist Victoria Fard, in partnership with the World Economic Forum and Augmento. It was showcased as part of the "Beyond the Frame" exhibition at the World Economic Forum’s Annual Meeting of the New Champions (AMNC26) in Dalian. Augmento's immersive AR technology brought Fard's vision to life, creating an experience defined as "Art you do not just look at. Art you move through." Fard is an immersive storyteller whose practice blends architecture, digital technologies, and spatial experiences. Drawing on her background in computational design and digital fabrication, she uses algorithmic processes to transform physical spaces into digital sanctuaries, weaving personal memories with collective experiences. MOMENTUM itself is inspired by the Lunar New Year and the arrival of the Year of the Horse: a meditation on renewal, transformation, and purposeful movement that explores the passage from stillness to motion, and from individual aspiration to shared possibility. Guided by the element of fire, its vibrant red palette embodies passion, courage, and the driving force of transformation. Powered by Augmento's spatial computing engine, the artwork becomes a living digital landscape that adapts to each participant's physical presence. Visitors navigate the space to discover FLORIS, algorithmically generated floral forms that grow and evolve over time in real scale, surrounded by moving horses, floating lanterns, drifting clouds, and butterflies that gather around participants, all accompanied by a vibrant, energetic soundscape. Using mobile devices such as iPads, participants become part of the story: they can choose 3D digital elements and place them directly into their physical surroundings, with no app download required.

Content & Media

What is the core concept behind Adalberto Lonardi's Foshan Tales?

Foshan Tales was conceived as a cross-cultural dialogue bridging Italian architectural expression with Chinese cultural heritage. Utilizing a contemporary stained-glass cathedral language, the physical steel and glass structure elevates everyday traditions into a visual narrative. The installation features four distinct colored glass mosaics, which include the Chinese Tea Ceremony (representing the family gathering and Confucian ideal of jia), Cantonese Opera, the Dragon Boat Race, and the Lion Dance.